Vitalik: SocialFi projects should not be too tightly coupled with finance, users coming in just to make money will destroy the social essence

By: theblockbeats.news|2026/01/28 06:00:34

BlockBeats News, January 28th, Ethereum founder Vitalik Buterin said in an interview with ForesightNews that SocialFi is now in a rather awkward stage. The biggest structural challenge is that if social and financial aspects are too tightly coupled, financial incentives often backlash and overshadow social incentives. When users are no longer here for quality content but to make money, they will start producing a large amount of junk information to maximize their gains. This is a dangerous signal — as the financial attribute is destroying the essence of social interaction.

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