Is Figma a Good Stock to Buy : A 2026 Market Analysis

By: WEEX|2026/02/19 09:39:10
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Recent Financial Performance

Figma (FIG) has recently reported impressive financial results for the fourth quarter of fiscal year 2025, which concluded just before the start of 2026. The company achieved a revenue of $303.8 million for the quarter, representing a 40% year-over-year growth rate. This performance exceeded market expectations and signaled a significant acceleration in the company's ability to monetize its design platform.

Annual Revenue Growth

For the full fiscal year 2025, Figma's total revenue reached $1.056 billion, a 41% increase compared to the previous year. This milestone places Figma among an elite group of software-as-a-service (SaaS) companies that have surpassed the billion-dollar annual revenue mark while maintaining high double-digit growth. Investors have responded positively to these figures, with the stock price seeing double-digit percentage gains in recent trading sessions following the earnings announcement.

Profitability and Margins

While Figma reported a GAAP operating loss of $195.5 million in the most recent quarter, its non-GAAP metrics tell a different story. The company generated non-GAAP operating income of $44.0 million, reflecting a 14% margin. Furthermore, Figma’s non-GAAP net income for the fiscal year 2025 stood at $166.8 million. The company also maintains a very high adjusted gross margin of approximately 86%, which provides significant leverage as it continues to scale its operations.

Future Revenue Guidance

Looking ahead into fiscal year 2026, Figma has provided an upbeat outlook that has caught the attention of Wall Street analysts. The company projects its annual revenue to fall between $1.366 billion and $1.374 billion. This guidance is notably higher than the initial analyst estimates of $1.286 billion, suggesting that management is confident in the continued adoption of its tools across enterprise environments.

Quarterly Expectations

For the first quarter of 2026, Figma expects revenue to be between $315 million and $317 million. This forecast suggests that the momentum seen at the end of 2025 is carrying over into the new year. The market is currently pricing in this growth, though some analysts remain cautious about the company's ability to maintain these rates while investing heavily in new technologies.

AI Integration Strategy

A central pillar of Figma’s current value proposition is its aggressive pivot toward artificial intelligence. The company has integrated AI-native design features, such as "Figma Make," which have seen rapid adoption. Weekly active users for these AI features grew by over 70% quarter-over-quarter, indicating that the user base is eager to incorporate automated tools into their design workflows.

Monetization of AI

Figma is transitioning from a traditional seat-based model to a hybrid model that includes AI credits. Currently, about 75% of customers who spend more than $10,000 annually are consuming AI credits on a weekly basis. This shift is critical for investors to monitor, as it represents a new revenue stream that could potentially increase the average revenue per user (ARPU) significantly over the next few years.

Infrastructure Investments

To support these AI capabilities, Figma has increased its spending on computing infrastructure. This has led to some compression in free cash flow margins, which fell to 13% in the final quarter of 2025. Management attributes this to intentional investments in AI and the acquisition of startups like Weavy (now Figma Weave) to bolster their imaging and machine learning capabilities. Investors must weigh these short-term costs against the potential for long-term market dominance.

Market Position and Risks

Figma occupies a unique position in the software industry, expanding its reach beyond traditional designers to include product managers and developers. Its collaboration with platforms like ServiceNow further illustrates its intent to become a core component of the enterprise digital product lifecycle.

Metric FY 2025 Result FY 2026 Guidance
Total Revenue $1.056 Billion $1.366 - $1.374 Billion
Revenue Growth 41% YoY ~30% YoY
Non-GAAP Net Income $166.8 Million TBD
Net Dollar Retention 136% Expected Stability

Key Investment Risks

Despite the strong growth, there are several risks that potential buyers should consider. The primary concern is the "AI investment trade-off," where the high cost of developing and running AI models could delay the company's path to GAAP profitability. Additionally, the software sector remains highly competitive, with rapid innovation cycles that require constant reinvestment.

Valuation Concerns

With a market capitalization hovering around $12 billion, Figma is priced for high performance. Some market participants argue that the stock is "priced for perfection," meaning any slight miss in revenue or guidance could lead to significant price volatility. However, for those who believe in the long-term necessity of AI-native design tools, the current price may represent an entry point before the next phase of enterprise expansion.

Investor Sentiment Trends

Sentiment among institutional investors has been mixed but is turning more positive following the recent earnings beat. While the stock experienced a decline earlier in 2025 due to broader software sector fears, the recent 15% jump in share price suggests that the market is beginning to reward Figma’s specific execution in AI monetization. The company's net dollar retention rate of 136% among large clients is a testament to the "stickiness" of its platform.

Comparison to Market Volatility

Figma has shown a low beta in recent months, suggesting it may offer more stability than other high-growth tech stocks during periods of market turbulence. For investors looking to diversify their portfolios with technology assets, Figma presents a case of a high-growth company that is successfully navigating the transition to an AI-first economy. While the company focuses on its equity growth, those interested in broader market movements can monitor digital asset trends through platforms like WEEX, where one can check the BTC-USDT">WEEX spot trading link for current market valuations.

The Bottom Line

Whether Figma is a "good" buy depends on an investor's time horizon and risk tolerance. The company is clearly a leader in its niche, with accelerating revenue and a clear strategy for the future. However, the deepening GAAP losses and the high cost of AI infrastructure mean that it is not a low-risk investment. It is a growth-oriented play that relies on the successful execution of its 2026 roadmap and the continued expansion of its user base into non-design roles.

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